Media buying and selling

Co-branding with Bollywood and Hollywood films

In-film placements

Branded Content

Integrated Marketing Communications

We are the Sole concessionaires for Star Sports 1,2,3,4 and Star Sports HD 1,2,3,4 (Entertainment Buying).

We have bought media for brands and movies association campaigns like Exide - Raees, Vivel - Dangal, Datsun RediGo Sport - Dangal, Savlon - M.S. Dhoni - The Untold Story, Western Union, SprayMintt (Midas Care), HDFC Mutual Fund, Jabong, Relispray ( Midas Care) , Officers Choice, Imagica and many more..

In-film placement is a form of advertisement, where branded goods or services are placed in a film as part of the plot or environment.

We create co-branded campaigns for brands with the latest Bollywood and Hollywood films by finding a perfect connect between the brand message and the film.

Co-branding benefits the brand by enabling them to buy spots at entertainment rates and it also lets the brand piggyback on the publicity blitz around a film.

Branded content or advertainment is a relatively new form of advertising that blurs conventional distinctions between what constitutes advertising and what constitutes entertainment. Branded content is essentially a fusion of the two into one product intended to be distributed as entertainment content, albeit with a highly branded quality. Advertainment, unlike conventional forms of entertainment content, is generally funded entirely by a brand or corporation.